Marketing, Communications & Public Relations

Carousel30 Marketing is comprised of an experienced, award-winning team of online marketing, advertising and public relations professionals. Our work begins with the development of online communication plans based on the digital strategy created by the Carousel30 Strategy division, which outlines the online marketing tactics needed to accomplish your business objectives. Next, we begin the tactical execution of strategies with an emphasis on assessment and measurement through analytics, testing and reporting, and to deliver results in line with goals and initiatives. The team has experience in strategic planning and execution of local, regional, national and international online campaigns.

Digital Marketing Campaigns:

• Social Media Marketing
  • Strategy & Campaign Planning
  • Community Management & Monitoring
  • Outreach, Engagement & Campaign Management
  • Application Building & API Integration
  • Optimization & Reporting
• Media Planning and Buying
  • Display
  • Search
  • Social
• Search Engine Marketing (SEO & Paid Search)
  • Keyword Research & Analysis
  • Website Analysis & Optimization
  • Inbound Linking & Content Sharing Strategies
  • Paid Search
  • International SEO Strategies & Campaigns
• Email Marketing
  • Strategy, Creative & Execution
  • Deliverability Performance & IP Reputation Management
  • Social Email Analytics
• Digital Public Relations / Influencer Outreach
  • Online Brand Management
  • Blogger Outreach
  • PSA Distribution

Website Optimization:

• Web Analytics & Goal Tracking / Reporting
• On-Site Search Engine Optimization (SEO)
• A / B and Multivariate Testing

Traditional Integration:

• Public Relations Outreach & Coordination
• Event Marketing
• Traditional Advertising Planning & Placement